You are a Salesperson, strike one
You are a “Salesperson” OK that’s one strike against you. You have to know right upfront that if you are in sales you’re “guilty by association”.
Let us play a game of word association…I say a word and you say the very first word that pops into your mind.
Sales! OK I think I heard you say…pushy, annoying, greedy, aggressive, dishonest, egotistical, and solicitor.
Pretty sure I didn’t hear…resource, expert, professional, solution, caring, value, or partner…but it could have been!
If you think the title change on you business card or the position you reference yourself to the gatekeeper is going to disguise that you’re a salesperson you’re wrong…I know now you’re probably a consultant, adviser, specialist, area or territory manager since it’s harder to find any sales associates or account executives.
In today’s competitive environment it may be necessary to remove sales from your “title” but don’t misrepresent the role you play within your organization. You are a “Salesperson” and though your clients may have their guards up you have every opportunity to separate yourself from the pack and emerge the leader because of the way you:
Think Act Talk Listen and Perform
Don’t ever shy away from who and what you are. Most products and services sold remain simple and straightforward. It’s your unique talents that make you ideal for your role.
Posted on April 16, 2012, in Sales Training and tagged act, expert, partner, perform, professional, resource, Sales, Salesperson, solution, talk, think, training, value. Bookmark the permalink. Leave a comment.