Lead by Example, take some Risk!
I have been fortunate in my sales career to have had some really great managers, leaders, and mentors. The more I’ve been influenced the firmer believer I have become in the “practice what you preach” theory. Since we often ask our sales people to step out of their comfort zones and confront their fears, we must do the same. As sales leaders we can’t lean so heavy on our past experience no matter what level of success that reflects. In other words – we still need to take some risks, because the day we no longer take any risk why should they?